15+ years writing software. The last 10, inside early-stage startups — turning ideas into products that ship, hold up, and don't fall over six months later.
I'm Paul van der Linden — most days that means writing code, some days it means sitting with a founder working out what to build next. Founding engineer at two startups (Antenna, Aldora), I've spent the last decade inside small teams and early-stage startups, doing both.
Turning a rough idea into working software — fast enough to test it, solid enough to keep, and infrastructure that doesn't wake you up at 3am.
Helping individuals and teams build the judgment to make good technical calls on their own — not just the ones I hand them.
A second opinion on architecture, hiring, build-vs-buy, and the decisions that are hard to unmake once you've made them.
A market data platform for the subscription economy — Antenna helps streaming and subscription brands understand subscriber acquisition, retention, and churn.
A market intelligence platform for the gaming industry — Aldora translates cross-platform engagement data into strategic guidance for brands, using a proprietary metric called the "Unified Number."
A London-based fintech using AI to build portfolio management and trading models for financial services.
Tell me what you're working on — I'll let you know if I can help.
info@vdl-software-consultancy.nl →